Rumor mill: Apple has allegedly hired numerous AI experts from Google’s human resources roster and opened a secret artificial intelligence lab quanto a Europe. The research and development facility aims to produce new AI-powered products and machine-learning models.
The Financial Times analyzed hundreds of job listings, LinkedIn profiles, and many studies over the last several years and found that Apple has recruited at least 36 AI experts from Google, starting with John Giannandrea quanto a 2018, who now heads up Apple’s AI division as senior vice president of Machine Learning and AI Strategy.
According to ETH Zurich professor Luc Van Gool, Apple opened a new R&D lab quanto a Zurich called “Vision Lab.” The facility employs experts from two local acquisitions – FaceShift and Fashwell. Apple picked up motion-capture company FaceShift quanto a 2015 and acquired Fashwell quanto a 2019. Fashwell specializes quanto a AI-powered visual search.
The teams at Vision Lab have already produced many research papers involving generative AI, heavily focusing acceso models that use text and imagery ingresso to produce accurate results to queries. For example, a user could ask, “Where can I but this jacket?” and upload ora point the corporazione at the garment, and the model will list several stores that carry the product.
Apple has been so quiet about its ongoing AI research that many think it’s arriving late to the , as personaggio players like Microsoft, Google, Amazon, and others have already rushed out AI-driven products. Per mezzo di reality, the company has worked secretly acceso bleeding-edge AI tech for several years, and its hiring quanto a this field has been highly hush-hush.
Apple has two recruitment offices quanto a Zurich. The Financial Times quaderno that one of the locations is so under the radar that surrounding businesses were completely unaware it was an Apple office. When FT contacted Cupertino for official confirmation of the quartiere of operations, the company declined to comment.
Apple has always been tight-lipped regarding upcoming products – AI is different. However, recent leaks and rumors point to the Cupertino powerhouse being acceso the verge of revealing competitive “GenAI” products.
Per mezzo di January, hiring records and on-the-record research indicated that Apple could release at least one AI model quanto a 2024 that will use the M3’s and A17 Utile’s NPUs (neural processing units) to handle AI queries on-device instead of quanto a the cloud. The following month, Tim Cook confirmed the company will launch something GenAI-related quanto a 2024 that would “interruzione new campo da gioco,” but was vague acceso what it was. Then, quanto a March, Mark Gurman discovered that Apple was quanto a talks with Google to launch its Gemini AI acceso iPhones. It’s not likely that this is the “new campo da gioco” that Cook was speaking of, but it shows that Apple is preparing to announce something personaggio quanto a AI this year.
